
After every marketing meeting, everything is clear: tasks, ownership, and next steps are captured and ready to be handed off for execution.
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Everything stays clearly documented, and all stakeholders work from the same information.


Sally summarizes discussions, trade-offs, and decisions in a way that gives all participants the same foundation – regardless of who attended the meeting or joined later.
Sally prepares all relevant insights from marketing meetings so you can send them to your project management or collaboration tools with a single click.


Sally brings clarity to complex marketing meetings. The result: less follow-up work, fewer questions, and smooth execution.
less effort for follow-up work
faster task execution
fewer follow-up questions and alignment loops
Follow-ups, decisions, and next steps – after the meeting, everything is clearly summarized without me having to take care of it myself.

Malte Zander, CEO of
virtualbadge.io
.avif)
From Online Marketers to Marketing Leader - every role benefits from clearer insights, smarter decisions, and less administrative work.
Why a channel was scaled or stopped remains fully traceable at any time.
Hypotheses, results, and next actions don’t stay in the meeting – they’re documented clearly and consistently.
With clear recaps and all relevant context, you enter every opportunity fully prepared and confident.
Everyone knows exactly what needs to be done – and by when.
All stakeholders receive the same documentation. No misunderstandings, no conflicting interpretations.
All decisions and tasks from meetings are stored centrally and remain accessible at any time.
Sally documents campaign decisions consistently, making it clear not only what was decided – but why.
Strategy meetings result in clear priorities so teams work on the right topics – not just the loudest ones.
Sally ensures that operational marketing meetings reflect the same goals, KPIs, and priorities – rather than being interpreted differently by each team.
Teams across industries rely on Sally – and their results speak for themselves.
Over 2,000 companies already rely on Sally

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These features give your marketing team the clarity, structure, and insights needed to improve every conversation and accelerate deals.

Define the right meeting type for your marketing discussions so Sally highlights the most relevant points in the summary.

Create your own prompts and control exactly which information Sally prepares for you – from KPIs to structured pros-and-cons from discussions.

Sally automatically analyzes conversations against your defined guidelines and shows with timestamps where these points were addressed – or where they were missing.
Yes. Our platform fully complies with key data protection regulations such as GDPR for EU citizens and operates in accordance with SOC 2 and ISO/IEC 27001 standards. We place a strong emphasis on data security and ensure all data is handled responsibly. For more details, please refer to our privacy policy.
Yes. You can use Sally without connecting your calendar. Meetings can be started via a meeting link or by inviting Sally as an additional participant using invite@sally.io. Calendar integration is optional and provided purely for convenience.
Sally is suitable for campaign planning, performance reviews, retrospectives, agency calls, strategy meetings, and alignment sessions with external partners.
Sally is ready to use within minutes and can be added directly to the first meeting after setup. Support resources are available in our Help Center.
Yes. All summaries can be reviewed, edited, or extended before being shared or further processed.
Yes. Sally can be used independently of a company, as long as no internal or confidential company data is processed. We recommend clarifying this with your organization beforehand to ensure compliance with internal policies.
Marketing data is processed in full compliance with GDPR, strictly on customer instruction, and exclusively in EU-based data centers. Data is never used for Sally’s own purposes or for AI training. More details are available in our Help Center.
Yes. You can use predefined meeting types or create custom prompts to extract exactly the marketing insights that matter to you.
Sally automatically identifies decisions, priorities, and next steps and structures them for further execution. We specialize in transcription for sales and marketing and understand exactly which information is relevant.
Sally identifies decisions, tests and learnings, KPIs, budgets, priorities, to-dos, and responsibilities. With custom prompts, the possibilities are unlimited.
Verliere keine Entscheidungen mehr aus den Augen. Hör auf, Leuten hinterherzulaufen.
Schließe dich über 25.000 Experten an.
Beginne jetzt, echte Ergebnisse aus jedem Meeting zu erzielen.
